Fashion

Willow Smith Takes Selfies With BFF Karl Lagerfeld for Chanel

Fashion

Willow Smith Takes Selfies With BFF Karl Lagerfeld for Chanel

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Earlier this summer, Chanel released a preview of their Fall/Winter ’16 eyewear campaign featuring Willow Smith, with a few black-and-white photographs, as well as a video of Willow dancing to electro-R&B singer, NAO. Late last night, the iconic brand unveiled the official campaign along with a series of behind-the-scenes photos and videos.

The images, shot by Lagerfeld himself, show Willow looking regal in a pair of eyeglasses, her hair decorated with a Chanel peace sign barette. The behind-the-scenes footage includes polaroids of Smith dancing and taking selfies with Lagerfield, as well as videos of the singer posing for the the legendary designer in the studio.


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When Chanel announced Smith would be their newest ambassador back in March, the 15-year-old thanked Lagerfeld for the opportunity. “It’s not everyday a 15-year-old black girl with dreads gets elected to be the Chanel ambassador,” she said, adding in a post on Instagram, “Thank you Karl Lagerfeld and the entire team at Chanel for expanding the perceptions of ‘beauty’ by picking me.”

A fixture in the front-row at every Chanel show the last few seasons, Willow was apparently hand-picked by Lagerfeld for the campaign. After shooting her for V Magazine in 2014, the designer became hypnotized by the youngest Smith’s “youth and energy.” The latest images definitely capture Willow’s spirit, giving the brand a fresher look for fall.

View the campaign images, above, and some behind-the-scenes footage, below.


A video posted by CHANEL (@chanelofficial) on


A video posted by CHANEL (@chanelofficial) on


A video posted by CHANEL (@chanelofficial) on


A video posted by CHANEL (@chanelofficial) on


A photo posted by CHANEL (@chanelofficial) on