Fashion

Lego Interprets the Danish Hipster and it’s Perfect

Fashion

Lego Interprets the Danish Hipster and it’s Perfect

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It’s fashion week in Copenhagen and Danish people are so hot right now (and always – that gene pool is ridonkulous).

To mark the occasion, The Guardian asked the Danish heroes at Lego to create their very own version of uber fashionable hipster locals. The result is hipster stereotyping at its best: denim on denim, well-manicured beards, fixie bikes, oversized glasses and even a throwback handlebar mustache (“Beards are big for Danish hipsters – the bigger the better,” says design manager Tara Wike).

The result is spot on. Plus, they’re a great way to introduce your kids to the douchebags they might become!