Much like we often hear when it comes to Uber, where users are assigned a score than only drivers can see, it turns out that dating app Tinder has its own internal metric. Although in this case it corresponds to how many people want to fuck you, not drive you to a date with someone who probably doesn’t want to fuck you.
Austin Carr reported on the data for a piece in Fast Company, saying the company gave him a glimpse of his score when he was there doing a story, and he wishes he hadn’t seen it.
Referred to inside the company as an “Elo score,” a term the chess world uses to rank player skill levels, Tinder’s rating system helps it parse its user base in order to facilitate better matches. Using the system, Tinder could, say, surface more potential dates based on score compatibility. But to me, and likely most Tinder users, it’s hard not to perceive the rating as a definitive scoring of our attractiveness, a supercharged Hot or Not-style algorithm culled from thousands and thousands of signals. Should Tinder make your score available to you? And if the company did, would you even want to know it?
Contrary to what it might seem, the score isn’t just how hot you are, CEO Sean Rad told him. It’s a complicated measure that tracks how often people swipe right on your profile pic, which certainly sounds like it has a lot to do with attractiveness if you ask me, and some other stuff.
Tinder’s VP of product Jonathan Badeen compared the score to playing Warcraft. “I used to play a long time ago, and whenever you play somebody with a really high score, you end up gaining more points than if you played someone with a lower score,” he told Carr. “It’s a way of essentially matching people and ranking them more quickly and accurately based on who they are being matched up against.”
Maybe don’t tell that story on your next Tinder date. Read more here.