Fashion

Video Asks and Then Answers, What Is Cool?

Fashion

Video Asks and Then Answers, What Is Cool?

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It’s the eternal question: What is cool? To us cool is a grainy video of Justin Bieber roller dancing to a Lady Gaga song, but the New York-based fashion and lifestyle platform The Cools decided to take the investigation deeper by asking six New Yorkers for their interpretations of what cool is. Their findings are in the video below, and if we’re being totally honest, it’s making us rethink our earlier position.