This spring, Chicago rapper Kaycee Ortiz released her debut mixtape, Beach Street, which followed a tumultuous life experience, from being discharged from the American Air Force under DADT to being homeless in her Alabama hometown. But pain breeds passion, and in Ortiz’s case, passion breeds music—a fiery brand of hip-hop that’s been fostered under the umbrella of “It Girl” Mister Wallace’s FUTUREHOOD label.
This week, the “FEMME-C” returned with a glitchy, lo-fi visual for her mixtape track, “30 Dollar Coat,” inspired by a coat with fur trim she purchased from Urban Outfitters for 30 dollars—the full fantasy. “I grew up with pretty much nothing, I always dreamed of fur coats, expensive perfume, and couture fashions to the heavens,” Ortiz told The Fader. “There are so many kids growing up in that same predicament, I want to give them that feeling of luxury that drives me to work hard every day.”
The video, marked by the year ’99, is a throwback to hip-hop’s gritty-glam heyday, showing Ortiz in a dimly lit house party, surrounded by friends smoking blunts and drinking from red solo cups. “Stuntin’ on these niggas like it was a sport,” she nonchalantly spits above a swirling, sludgy instrumental, standing with a powerful presence that’s made her one of underground Chicago’s most promising exports today. Watch, below, and listen to Beach Street in full, here.