Snapchat will soon be selling glasses complete with a video camera, the company has announced. The glasses, called Spectacles, will come with a lens embedded in the frames capable of recording videos up to ten seconds wirelessly transferable to your phone. The videos will be presented in a circular display, in an attempt to more closely replicated how we actually see things. They will retail for $130 and come in three colors, black, teal and coral.
The Wall Street Journal reports:
Why use a pair of video sunglasses—available this fall, by the way, one-size-fits-all in black, teal or coral—instead of holding up your smartphone like everyone else? Because, Spiegel says, the images that result are fundamentally different. Spectacles’ camera uses a 115-degree-angle lens, wider than a typical smartphone’s and much closer to the eyes’ natural field of view. The video it records is circular, more like human vision. (Spiegel argues that rectangles are an unnecessary vestige of printing photos on sheets of paper.) As you record, your hands are free to pet dogs, hug babies or flail around at a concert. You can reach your arms out to people you’re filming, instead of holding your phone up, as Spiegel describes it, “like a wall in front of your face.”
He remembers testing a prototype in early 2015 while hiking with his fiancée, supermodelMiranda Kerr. “It was our first vacation, and we went to Big Sur for a day or two. We were walking through the woods, stepping over logs, looking up at the beautiful trees. And when I got the footage back and watched it, I could see my own memory, through my own eyes—it was unbelievable. It’s one thing to see images of an experience you had, but it’s another thing to have an experience of the experience. It was the closest I’d ever come to feeling like I was there again.”
The company, which has changed its name to Snap Inc., to signal its expansion into products outside of Snapchat, released a video demonstrating the Spectacles’ potential. These will never be used for anything creepy or nefarious.