People

Signing To Kate Moss’ New Modeling Agency is a Backhanded Compliment

People

Signing To Kate Moss’ New Modeling Agency is a Backhanded Compliment

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Kate Moss announced today she’s starting her own modeling agency, after parting ways with her longtime management company, Storm Management, earlier this year.

“You know that film Gia?” she asked, in an interview with The Business of Fashion, “Faye Dunaway plays the agent. I could so do that! But I want to focus more on managing people’s careers than just [running] a modelling agency. I don’t really want pretty people, I want people that want to sing and dance and act—I want to create stars.”

She doesn’t want “pretty people?” Does that mean getting signed to the Kate Moss Agency is actually an insult? Like, “Congratulations! You’re not that pretty. Here’s a contract.” I guess that means I’ve got a shot. We all do.


A photo posted by KMA (@katemossagency) on


Moss also launched the Kate Moss Agency Instagram—her first foray into social media—which already has 134k followers. She said she plans to continue developing her personal brand by signing onto more non-modelling projects, like her collaboration with Equipment, earlier this year. The model’s desired move from model to mogul is reportedly why she left Storm in the first place.

“It’s a grown-up thing,” she said. “I felt like I wanted to do things that were more than modelling. It didn’t matter how much we would try and do it together with them, I was always going to be the little Kate that they’ve known since I was 14 […] It was like leaving home. I had to leave, and they were very understanding about it. They were like, ‘Yeah you’ve got to go now, we’ve done as much as we can do.’ I wanted to spread my wings.”