Music

Premiere: Yeezy Model-cum-Rapper Clintn Lord Goes Off in “Beast” (Watch)

Music

Premiere: Yeezy Model-cum-Rapper Clintn Lord Goes Off in “Beast” (Watch)

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Clintn Lord is a living testament to the NYC hustle. Rooting his art in the abundance of the present, rather than the struggles of his past, the Brooklyn born rapper, director and model doesn’t stop at the dream––he works until it’s his reality. He got into rap as a kid, watching his older brothers freestyle at home––since then, he’s been making moves towards rap-fashion relevance in every way possible. The 24-year-old artist recently cameo’d on Keeping Up With the Kardashians after walking for Yeezy––a job he got just by finessing his way onto Kanye’s bus. Inspired by Obama, Basquiat and Tupac (same though,) Clintn Lord has his sights set on greatness.

BULLETT caught up with the artist to hear more about his journey. Read our interview with the artist and watch the “Beast” premiere, below.



Tell me about “Beast.” Where did the idea for the video come from?
I was inspired by Kanye’s and Jay-Z’s video for “Otis.” I remember how it made me feel at home, because it was all about the open sky and being reckless, but feeling comfortable doing it.

What about the track? What inspired it?
The track is about how I direct, and how I get my directing styles. I was referencing Steven Spielberg and Spike Lee. It’s all about art.

Who are your biggest influences?
My biggest influences are myself and the kids that look up to me.

Why do you think the fashion world has embraced rap?
I think style is environmental––clothes have personality. My jeans have rips––I skate, I’m always jumping off a wall and so it reflects. You’ll see diamonds next to a rip because it speaks to who I am. Some people may wear khakis all day. But where I’m from, you can’t sit in the same place all day or you’ll die.

What do you want people to take away from your work?
My friend Emory told me we’re all like reflections, and I feel like a reflection of hope––no matter what your circumstances are. I’ve been everywhere, and right now that’s enough.