Fashion

Establishment Chic: Proenza Schouler, Zac Posen & Opening Ceremony Do Pre-Fall 2013

Fashion

Establishment Chic: Proenza Schouler, Zac Posen & Opening Ceremony Do Pre-Fall 2013

Sometimes Pre-Fall is like the teaser trailer to the feature film of Fall. More often though, it’s just more clothes. A more staid season showing more of the looks we expect from the brands we expect (because Pre-Fall is for the established, not the break-out). Pre-Fall is the reality of the industry—the clothes that’ll be worn by and from the powers that be.

 

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Proenza Schouler
Jack McCollough and Lazaro Hernandez recycled some of their great successes this season with graffiti abstracted prints, tweeds like TV snow, and those dynamic iridescent hues they do so well. So ideal, we feel like Tommy Ton has already snapped it all.

 

ZACPOSEN_010_1366.450x675Zac Posen
If I had to lump Zac Posen with another designer, it would be Tom Ford. Like Ford, Zac Posen makes red carpets stunners and cocktail numbers that I would die to see IRL (but, like where would I?) in exacting cuts that put hourglass bodies, like Crystal Renn’s here, to good use.

 

openingceremony_001_1366.450x675Opening Ceremony
The annual OC sample sale explodes in lower Manhattan with lines long with people we’d rather up our wazoos and the Pre-Fall lookbook launches in quiet. Practical youth is a good label for the Pre-Fall look– optical geometries are set against uniform tailoring with trench detailing and utility belts. Good shoes.