Fashion

New Report Reveals Spring ’16 Fashion Campaigns Were 78% White

Fashion

New Report Reveals Spring ’16 Fashion Campaigns Were 78% White

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Versace Spring ’16

The fashion industry’s slowly edging toward inclusivity—key word, “slowly,” as shown by a new report breaking down the racial representation across 236 print campaigns this season. While spring ’16 saw greater diversity than fall ’15, the numbers are still unsettling, providing perspective as to what types of models major brands view as beautiful and thus, marketable. As expected, white casting overwhelmingly dominated major campaigns, again, followed by Black, other, Asian, and Latina. Check out a full breakdown, below, courtesy of The Fashion Spot:


White:

  • 78.20% (Spring 2016)
  • 84.70% (Fall 2015)

Black:

  • 8.29% (Spring 2016)
  • 4.40% (Fall 2015)

Other:

  • 5.69% (Spring 2016)
  • 3.00% (Fall 2015)

Asian:

  • 4.03% (Spring 2016)
  • 6.20% (Fall 2015)

Latina:

  • 3.79% (Spring 2016)
  • 1.70% (Fall 2015)