Music

Mykki Blanco Partners With PornHub & Nicopanda For Hypnotic ‘Loner’ Visual

Music

Mykki Blanco Partners With PornHub & Nicopanda For Hypnotic ‘Loner’ Visual

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For Mykki Blanco‘s first foray into pop, the artist tapped Internet porn pioneer, PornHub, and Nicola Formichetti’s brand Nicopanda to produce a video as rapturous as his Jeremiah Meece-produced single, “Loner.” Directed by New York duo, Anthony&Alex, with animation by Chicago artist, Sam Rolfes, and pieces from Nicopanda’s fall ’16 collection, “Loner” is a stylized meditation on love, lust and loneliness in the digital age. The track itself, featuring rising vocalist Jean Deaux, fuses electro-R&B with Blanco’s brutally honest lyrics, combining the best parts of pop with the avant-garde.

Of course, when you think of pop music, PornHub doesn’t immediately come to mind. But the unusual collaboration between Blanco, Nicopanda and the adult industry giant makes for a music video that redefines creative partnerships today, offering an unabashed look at Blanco’s vulnerability and sexual expression. With “Loner,” Blanco does pop in a way only he can.

“We as a human race go through so much and yet rarely are able to share our pain, our compromises,” Blanco said of the single. “People only know a party persona when it comes to Mykki Blanco, with this album, and with this song, I want them to know who I am on the inside.”

Watch “Loner,” below.