If there’s one thing Coachella’s good for, it’s business for Jeremy Scott—the guy practically invented tacky chic. So, never one to miss an opportunity (I mean, he literally throws a party at the festival every year), Scott dropped a Moschino Candy Crush capsule just in time. Available since Friday, the four-piece probably sold-out collection, features iconic (if you can call it that) imagery from the ridiculously addicting iPhone game. The bathing suit, backpack, phone case staple basically screams Coachella. Actually, the only thing more Coachella are flower crowns, themselves. And maybe, this. Either way, you can’t blame the guy for trying.
View the collection, above.