Music

Here’s Marc Ronson’s Swinging ‘I Can’t Lose’ Video

Music

Here’s Marc Ronson’s Swinging ‘I Can’t Lose’ Video

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Following the success of “Uptown Funk” and “Feel Right”, and, well, pretty much his entire catalogue at this point, it’s clear that Mark Ronson is about as close to an unimpeachable producer we’ve got working right now. The video for his latest single “I Can’t Lose” finds Ronson teaming up with a vocal talent somewhat less well known than Bruno Mars and Mystikal, the 23 year old newcomer Keyone Starr, who Ronson discovered singing in a gospel choir in Jackson, Mississippi.

The video, with cameos from Waris Ahluwalia, actor Daniel Sauli, among others, is a lot cornier than you’d hope for such a well-crafted piece of funk — it’s essentially just a whisky commercial set in a nightclub filled with the type of people you probably spend most of your life avoiding. But it’s hard to deny the appeal of the song, and Starr’s performance in particular.