Art & Design

BULLETT x Lincoln Now Presents Garrett Pruter’s Reimagined Memories (VIDEO)

Art & Design

BULLETT x Lincoln Now Presents Garrett Pruter’s Reimagined Memories (VIDEO)

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We teamed up with Lincoln Motor Company‘s Hello Again campaign to present a series of videos expressing some outstanding examples of how artists we love are redefining creativity.

It may sound like a tall order, but New York artist Garrett Pruter reimagines our memories. Working primarily with found slides and film that predate the dominance of digital photography, he focuses on the universal, nostalgia-drenched moments that exist as part of the visual vernacular. A graduate of the Illustration program at Parsons the New School for Design, Pruter cleverly comments on the mutability of our memory through collage and projection, sometimes literally distorting the past with reflective surfaces. He is also as much an inventor as an artist, having perfected his own technique for transforming photographic prints into paint, yielding an entirely new method of reconstructing the past. Despite the lives he pieces together while sifting through decades of strangers’ records, Pruter forgoes grand personal statements in favor of relatable works, featuring, and thus elevating, beautiful moments of the everyday.

GARRETT PRUTER: New Memories, Old Photos from The Lincoln Motor Company on Vimeo.