Former Gossip frontwoman Beth Ditto has released her second plus-size collection. Tired of wearing “designer one-offs,” “disposable fast-fashion,” and straight up bed sheets, the singer launched her own eponymous brand of fashion-forward, ethically produced clothes for women larger than a size 14. Released today, her sophomore collection features wacky prints, tight dresses and everyday shirts for everyone—”This isn’t a woman’s line,” Ditto said. “You just have to want to wear it.”
The singer-turned-fashion designer previously collaborated with Jean-Paul Gaultier to produce a plus-size corset shirt dress, and has modeled for Marc Jacobs, consistently urging the fashion industry to redefine unrealistic beauty standards and offer fashionable yet eco-friendly alternatives for all body types. For the new line, Ditto teamed up with her longtime stylist, Frédéric Baldo, creating a line of romantic clothing with an alternative twist. The campaign, shot by photographer Hanna Moon, stars models Ditto found through Instagram. The photos, like the collection, continue to destroy industry norms and showcase updated portrayals of beauty.
“I feel like there’s all this empowerment now—taking back the word ‘fat’ and owning that you’re bigger,” said Ditto. “But, at the same time, I’m really afraid to see things co-opted. We’ve come too far and done it by ourselves, for ourselves, for so long that we can’t let the beauty industry strangle that and co-opt it into their own weird fucking capitalist bullshit – that’s got to change. So that’s why I really wanted to do something and try to do it as independently and as ethically as possible.”
Check out the collection, above.